Fluxo
Package Design | Ad Design
Overview
Fluxo is a conceptual pad brand that is all about breaking norms and fitting all forms. Fluxo is a brand that takes on a bold approach to their marketing and product campaigns with the intention of normalizing menstrual cycles.
Case Study
The objective of this project was to communicate the normalization of periods and remove all stigma surrounding them. For this project I wanted to experiment with a new approach to how period products are shown on the shelves without it coming off as overly discreet and trying to hide the fact that this is a menstrual product.
